Posts in Category: Environment and sustainability

‘Bring it don’t fling it’ 

Wrexham County Borough Council - Communications Grant Case Study

The project aimed to undertake a comprehensive revamp and re-launch of a selection of prime bring sites across Wrexham. Wrexham has a total of 33 sites and the idea was to reduce this to 10 that are at key locations in relation to the main Household Waste Recycling Centres.  A systems thinking approach to the project was embarked upon.

Community consultation and door knocking identified that public perception and usage of Wrexham’s Bring Sites could be greatly improved. They were viewed as looking tired and did not reflect other recent improvements to encourage recycling in Wrexham. Some existing sites gave conflicting visual messages, with old signage and different coloured bins and fly tipping was a major issue at the majority of the sites.

In addition Streetscene operatives felt they were fighting an endless battle of fly tipping and mess on a daily basis. High rates of contamination were regularly reported by the collection crews. Local perception of the sites was that they were more of an eyesore than an asset.

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 Posted by Good Practice Wales
  18/08/2014   Categories: Environment and sustainability Waste Awareness Wales
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Weekly Food Waste Roll Out 

Torfaen CBC - Communications Grant Case Study

The project involved the development and distribution of a food waste information pack to accompany a new 23Ltr Brown Food Caddy direct to all 38, 602 households across the Borough to inform residents that Torfaen County Borough Council intended to introduce a weekly food waste collection service, which commenced on 22nd October 2013. In order to measure the impact of this communications initiative, a participation survey was conducted seven months after the launch in order to obtain a measure of householder’s use of the new service compared with participation numbers of the original scheme prior to its introduction. Previously, Torfaen County Borough Council had operated an alternative weekly collection where residents were required to place both food and green waste in their Green Wheelie Bins. Recycling rates and tonnages were also measured before and after the launch.

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 Posted by Good Practice Wales
  14/08/2014   Categories: Environment and sustainability Waste Awareness Wales
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Recycle for your Community 

Pembrokeshire CC Communications Grant Case Study

Like all authorities in Wales, Pembrokeshire has areas of low participation for its recycling schemes with these areas predominantly located in areas of low income and social deprivation. Given the people living on these estates are often difficult to engage with, the idea behind the campaign was to get the residents to take ownership of their recycling and improve recycling rates via their own communication channels.

In order to measure the impact of this campaign, a before and after survey was undertaken on these estates.

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 Posted by Good Practice Wales
  05/08/2014   Categories: Environment and sustainability Waste Awareness Wales
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Increasing food waste recycling in ACORN 5 area 

Monmouthshire CC Communications Grant Case Study

In 2011-12 MCC undertook a participation, capture and communications study to determine future strategies for increasing recycling in the County.  The report identified that a targeted campaign needed to be undertaken to increase food recycling amongst ACORN 5 residents.

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 Posted by Good Practice Wales
  04/08/2014   Categories: Environment and sustainability Waste Awareness Wales
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Signage at Penhesgyn Household Waste Recycling Centre (HWRC) 

Isle of Anglesey CC Communications Grant Case Study

Isle of Anglesey County Council recently re-developed one of its HWRCs at Penhesgyn by constructing a brand new HWRC adjacent to the current one, which is due to open on the 1st of July 2013. The main reasons for the re-development were to improve traffic management so that the site was easier to use, improve the recycling experience for the public and also be able to recycle and sort a wider range of materials. It was identified through our Promotional Officers who regularly speak to members of the public who visit our HWRCs that the signage within the current site wasn’t very clear on the approach, and that the sites currently look too industrial.

The aim that we were seeking to achieve with this communications grant was to purchase new signage and banners for the new re-developed HWRC to improve the experience for householders visiting the site, for the signage to clearly indicate where different recycling materials were to be placed, welcoming people to the site and thanking them for recycling on their way out, and the banners to promote top tips with recycling. As part of the re-development we wanted to give householders a new and exciting experience when they visit the site and brighten the site up to make it a more ‘user friendly’ and pleasant experience.

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 Posted by Good Practice Wales
  04/08/2014   Categories: Environment and sustainability Waste Awareness Wales
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Area Recycling Support Week (ARSW) 

Flintshire CC Communications Grant Case Study

The project involved a substantial communications campaign to raise awareness and encourage a change in behaviours in areas where on going problems with side waste & poor recycling participation had been identified by crews and officers. Typically the areas chosen for the event had long standing issues.

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 Posted by Good Practice Wales
  25/07/2014   Categories: Environment and sustainability Waste Awareness Wales
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‘The Beautiful South’ 

Denbighshire CC Communications Grant Case Study

A combination of the refinement of the refuse and recycling collections service with the development of our new recycling information pack/literature.

The aim of the project was to reduce the average level of dry recycling contamination, therefore diverting as much waste as possible from landfill.

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 Posted by Good Practice Wales
  25/07/2014   Categories: Environment and sustainability Waste Awareness Wales
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Kerbside WEEE collections 

Conwy CBC Communications Grant Case Study

We planned to work in partnership with third sector organisation, Crest Co-operative to develop a new fortnightly collection service for small WEEE items, e.g. laptops, mobile phones, hair dryers and irons, from 50,000 households.  We hoped that this new service would increase the amount of WEEE being recycled and reused; reduce the amount of waste going to landfill; and provide employment and training opportunities to local people with disabilities or who are unemployed.

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 Posted by Good Practice Wales
  25/07/2014   Categories: Environment and sustainability Waste Awareness Wales
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